Oct 22, 2020  
2013-2014 University Catalog 
    
2013-2014 University Catalog [ARCHIVED CATALOG]

PB 429 - Product Management


This course provides an overview of the product management process in the pharmaceutical industry and related fields. The role and responsibilities of the product manager will be described. Strategic decisions affecting both new products and mature products will be considered. The course will emphasize the development of analytical skills necessary to the product manager.
3 class hrs

Prerequisites & Notes
(Prerequisites: PB 242 and PB 319)

Credits: 3