Nov 24, 2020  
2019-2020 University Catalog 
    
2019-2020 University Catalog [ARCHIVED CATALOG]

PB 792 - Multidiscipline Strategic Management II


MSM II is one of four one-semester courses scheduled throughout the MBA program. This course is non-lecture based but is instead a student-centered-learning course. The purpose of the course is to provide students with the opportunity to apply what they have learned in one core area of the program. This MSM course will focus on the integration and application of learning about market research, marketing, sales strategy, and competitive analysis.

Prerequisites & Notes
(Prerequisites: PB 751, PB 752 and either PB 753 or PB 759)

Credits: 1