Nov 25, 2020  
2019-2020 University Catalog 
    
2019-2020 University Catalog [ARCHIVED CATALOG]

WR 402 - Public Relations Writing


Students will develop the professional writing skills expected of beginning public relations practitioners, including different approaches required for a variety of audiences and media. This course emphasizes the basics of good writing for the public and for client representation. Students learn to write press releases, create media kits, and write advertising copy and other public relations-related documents.
 

Prerequisites & Notes
(Prerequisite: WR 102)

Credits: 3